What if you were building a product that no one could estimate how many users would want to use… Sarah will talk about the business and technical decisions that go into building a scalable architecture when you have no idea how big or fast you'll have to scale. Chef is a key component of that infrastructure but there's plenty more to consider. Their game Hawken has been included in several "top games to watch in 2012" lists and won't be released to beta until 12.12, which would be the wrong time to start considering how to scale the infrastructure.
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